Graffix was the in-house design studio for California State University Los Angeles. As graphic artist I conceptualized and designed collateral for publicity campaigns and other events for University-Student Union. Publicity campaigns included posters, banners, flyers, postcards, t-shirts, and other collateral.
California State University Los Angeles
Los Angeles, CA
During my time at Pressed Juicery I created artwork for print, web, and promotional campaigns. I was responsible for managing design projects, coordinating with printers and vendors to ensure production timeline is met. I designed for The Chalkboard Mag which is Pressed Juicery's lifestyle digital publication. Collateral I designed included: postcards, mailers, web ads and banners, web layouts, social media images and special event materials.
Santa Monica, CA
As a freelancer for GoLive I was responsible for designing and building websites and website templates using Squarespace and Showit. The clientele we worked with were often solopreneurs, creatives, and small businesses. Using my background in web design, ux design, and branding I was able to serve as both a branding consultant and website designer to our clients. Notable clients include Girlboss, Create & Cultivate, Dallas Shaw, and Bianca Olthoff to name a few.
Los Angeles & Chicago
Little Trailer Studio was the name of my design studio while I was freelancing. During this time I created brand identities and websites for small businesses such as photographers, boutique shops, and online businesses to name a few. Working one-on-one with clients and creating brands from start to finish has given me that "birds' eye view" that is often needed of a creative director a well as an attention-to-detail that is needed of a graphic designer. I love the combination of concept and execution within my current design work and it is an area that I thrive in.
Little Trailer Studio
Los Angeles & Chicago
Associate Creative Director
As senior graphic designer at Brookfield Properties I wear many hats within the marketing team of the retail sector. Much of my work helps support corporate and business-to-business initiatives. During my time at Brookfield Properties the projects I've produced have helped position the company as an industry leader in retail real estate. In my day-to-day I lead and direct projects ranging in marketing campaigns, websites, digital campaigns, social media campaigns, sub-brands, videos, and print materials. I serve as a liason between the creative team and other subteams, in addition to providing design direction to agencies, contractors and junior designers. Some notable projects have been designing and building an editorial website for our subrand of luxury properties called the Iconic Collection; helping rebrand the company as a whole; creating a campaign in partnership with artist, Cody Hudson; and creating concepts for our consumer-facing brand, to name a few.
Conceptualized and executed brand collateral, including print, campaigns, gallery
and office signage and art directed photoshoots. Collaborated with copywriters,
designers, and social media team. Oversaw a team of five designers, consisting of
in-house and external designers. Maintained stakeholder relationships. Oversaw
outside vendors such as printers, videographers, and sign installers. Developed
new brand elements such as videos, motion design, social media tactics, landing
pages, and photography.